The Analytics Platform of World Champions

Actionable Performance Insights Without The Delay.

When milliseconds and margins matter, champions choose Axon Perform.

Trusted by High Performance Sports Teams

New Zealand All Blacks rugby team logo — Axon Perform client
Otago Cricket logo	Client logo	Otago Cricket logo — Axon Perform client
South Africa Springboks rugby team logo — Axon Perform client
Sydney Roosters NRL rugby league team logo — Axon Perform client
Japan Rugby Football Union logo — Axon Perform client
Shizuoka BlueRevs Japan rugby team logo — Axon Perform client
New Zealand Football (All Whites) logo — Axon Perform client
Peterborough United Football Club logo — Axon Perform client
Leinster Rugby logo — Axon Perform client
British and Irish Lions rugby union logo — Axon Perform client
Red Hurricanes Japan rugby team logo — Axon Perform client
Georgia national rugby union team logo — Axon Perform client

What is Axon Perform?

Axon Perform is a sports performance intelligence platform used by world-champion teams across rugby union, football and rugby league.

Founded in New Zealand by Jon Foote, Axon connects performance, medical, and game data from multiple providers into a single customisable platform enabling analysts and coaches to generate post-match reports within hours, track athlete readiness, and analyse opposition patterns faster than any in-house solution. Trusted by the All Blacks, Springboks, British & Irish Lions, Sydney Roosters, and Leinster, Axon is built by practitioners for practitioners.

Performance Analyst Andy Watts from Axon Perform
Single source of truth for coaches analysts and performance staff

Make Decisions With Confidence

Unite coaches, analysts and medics with one source of truth.

Automated post-match reporting — hours not days

Respond Tactically Between Matches

Condensed fixture schedules demand faster insight cycles than competitors

Data-driven player readiness and performance decisions

Get More From Your Athletes

Better-informed decisions on player readiness and performance

Trusted When Decisions Matter Most

Tony Brown, Attack Coach, South Africa Springboks — Axon Perform user

“I always start my analysis with Axon Perform stats to get a statistical picture of the opposition - their strengths, weaknesses and opportunities for us to create a winning picture for the team.”

— Tony Brown, Attack Coach, Springboks

How Axon Perform Works

From raw data to decisions, automatically

1. Connect Your Data

Axon integrates directly with your existing performance, medical, and game data sources.

2. Apply Performance Logic

Proven performance questions and logic are built in - no rebuilding reports every week.

3. Act With Clarity

Coaches and leaders get the same answers, fast, when it matters.

Data Only Matters If It Improves Decisions

This philosophy shapes everything we do at Axon.

From how information is connected, to how teams interact with it, to how workflows are streamlined for improved analysis.

Rather than asking teams to adapt to rigid systems, Axon adapts to the reality of high-performance environments.

Join the ranks of winning teams

The Latest From Axon

  • Paddy Sullivan, Performance Analyst, Springboks — Axon Perform case study

    Paddy Sullivan on Faster Insight, Consistent Benchmarks, and Better Decisions Using Axon

  • Simon Jones, Head of Performance, Sydney Roosters — Axon Perform case study

    Sydney Roosters: Transforming Performance Through Unified Data

  • Logan Hughes, Performance Analyst, NZ Football — Axon Perform case study

    Logan Hughes Goes From Manual Coding to Timely Insight.