Within an international men’s football programme, performance analysis is often constrained by limited preparation time, a globally distributed player pool, and small support teams. As part of a pilot collaboration, the New Zealand men’s international football analysis team has been working with Axon Perform to explore how automated data feeds and bespoke dashboards can support existing analysis workflows. The focus has been on reducing manual data handling, improving consistency across sources, and aligning outputs with the programme’s existing KPI framework and game model.

In elite international rugby, speed and credibility of insight are critical. In this case study, Paddy Sullivan explains how Axon Perform transformed the Springboks’ analysis workflow, replacing fragmented tools and manual processes with a single, consistent source of truth.

Paddy describes how Axon reduced hours of work to minutes, enabled confident benchmarking across teams and competitions, and strengthened the impact of analysis in coaching decisions. The result is faster turnaround, clearer communication, and evidence-based insight that carries more weight at the elite level.

When Simon Jones joined the Sydney Roosters as Head of Performance, athlete data was abundant but fragmented, limiting insight, alignment, and player engagement. Working with Axon Perform, the club introduced a centralised performance dashboard that brought GPS, wellness, strength, and screening data into a single, shared system.

The result was clearer communication across departments, faster and more confident decision-making, improved player buy-in, and reduced administrative load. By focusing only on data that drives meaningful conversations, the Roosters built a more efficient, aligned, and future-ready high-performance programme.

In elite-level rugby, success increasingly hinges on the ability to transform raw data into meaningful insight. That’s exactly what the Japan Rugby Football Union (JRFU) achieved with Axon Perform – a powerful analytics and reporting platform purpose-built for high-performance teams. By automating the flow of rich match data from Opta into Power BI, Axon has given Japan Rugby real-time tactical intelligence, streamlined workflows for analysts, and a new edge in international competition.