Axon in the News
What do the All Blacks, the Springboks and the British and Irish Lions have in common — aside from all being rugby teams?
The answer is Dunedin tech business Axon Perform, which is providing literally game-changing insights to give global sports teams the edge.
The company has seen a rapid uptake of its integrated intelligence platform and, as the international rugby season approaches, there has been a flurry of new signings.
Chief executive and founder Jon Foote started specialist data and analytics consultancy Flock Consulting more than six years ago. He always had a vision of building something that helped smaller organisations that could not build big data platforms, and making it easier for them to access.
The modern game is relentless. Where's power in space? Every moment, every metre tracked. But behind every play, there's a story only the data can tell. We can have a look at sort of pretty much everything that happened at one Dunedin company is helping teams unlock it. So I can see all the kits made. The big benefit for them is actually huge amounts of their time where they've been working to manipulate the data or wrangle the data. That's all gone now so they can actually spend time analysing the data and planning and strategising. The software is called Axon Perform, designed to tune through the masses of data to provide teams with insight.